Monthly Archives: April 2012

What will supermarket shopping be like a decade from now?

Posted on April 30, 2012 by

Social media is not just about Twitter. Of course, Twitter is where much of the online chatter about brands is taking place today so it is an enormously important network, but there is a difference between social media and social … Continue reading →

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Why would you read a blog that is just an advert with no value?

Posted on April 26, 2012 by

Since social networking became widespread just a few short years ago, companies have been exploring how to increase their profile using this tool. There have been some incredible viral videos with very subtle branding – like the famous man dancing … Continue reading →

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Seeking ROI from your investment in social media?

Posted on April 25, 2012 by

Next week I’m speaking at an event we are hosting in London focused on how to get an ROI from your investment in social media – the focus of my workshop is the enhancement of customer experience. It’s a topic … Continue reading →

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The Ealing Tweetup supported by Teleperformance

Posted on April 20, 2012 by

In my last blog I mentioned our social media event in May, exploring the return on an investment in social media. I would also like to mention an event we are supporting in June focused on engaging with the social … Continue reading →

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How do you measure the return on investment in social media?

Posted on April 19, 2012 by

As a company that is known for our expertise in contact centres and the customer experience, it is no surprise that we have been heavily involved in exploring how social media is changing the way customers interact with brands. We … Continue reading →

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100 days until London 2012

Posted on April 18, 2012 by

Today marks the milestone that it is now 100 days to the Olympic games in London. These milestones are a little artificial as the 100-days-to-go mark really means nothing other than it’s getting close now, but as the people of … Continue reading →

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Managing Multichannel Retail

Posted on April 5, 2012 by

There is a lot of debate around how retail is changing at present and entering a ‘multichannel era’. In the nineties I can remember the prophets of doom suggesting that there would be no more bookshops within a decade because … Continue reading →

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Good service leads to business success

Posted on April 4, 2012 by

Business software firm Sage Group asked over 10,000 of their customers about customer service and found an interesting link between good service and success in business. Sixty percent of company owners and managers who have increased revenues in the past … Continue reading →

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What are the standard KPIs for social customer service?

Posted on April 2, 2012 by

When a service provider – like Teleperformance – takes on the customer service function for one of our clients, one of the most important aspects of the deal that has to be agreed is the choice of Key Performance Indicators … Continue reading →

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