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Category Archives: Social Media
How did we promote a business before social media?
Social media is fast moving. What works today might not work tomorrow because trends shift so fast and new systems become available on a regular basis. Who can remember how popular Bebo used to be in Europe? Or Orkut in … Continue reading
Posted in Current Affairs, Social Media, Marketing
Tagged twitter, social media, facebook, myspace, bebo, strategy, marketing, google, social networking, branding, orkut
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Is the rock-star analyst dead?
Hfs Research always like to shoot straight from the hip with their opinion on the way the industry analyst business is changing so it was interesting to see their latest blog post on the death of the rock-star analyst. Everyone … Continue reading
Posted in Current Affairs, Customer Service, Human Resources, Marketing, Social Media
Tagged amazon, analyst, brand, death, hfs research, horses for sources, kindle, lulu, outsourcing, publishing, research, rock-star
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LinkedIn is 10 today!
LinkedIn is ten years old today. Happy birthday to what has become the biggest and busiest business-networking site on the Internet. Let’s take a moment to just consider how different the web was just a decade ago. Most people were … Continue reading
Posted in Current Affairs, Human Resources, Marketing, Social Media, Technology
Tagged 10, 2003, birthday, business, facebook, linkedin, myspace, social networking, ten, twitter
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Watching me, watching you, the online brand discussions
Brands today know that people are talking about them online. We know this at Teleperformance because some of the biggest companies in the world trust us to monitor the online environment. Not to snoop on anyone, it’s mainly so consumer … Continue reading
Posted in Current Affairs, Human Resources, Social Media
Tagged awreness, censor, consumer brands, debate, discussion, facebook, social media, twitter, watching
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The omnichannel is becoming essential for all companies
A recent IDC blog by Leslie Hand explores some of the problems faced at retailer JCP in the US. Without going into detail on the problems this company faced or the recent departure of their CEO I was excited to … Continue reading
Posted in Contact Centres, Current Affairs, Customer Service, Social Media
Tagged customer service, IDC, JC Penney, JCP, leslie hand, macys, omnichannel, retail, social media, strategy
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The majority of Australian brands are now using social media
At TP we have been advocating the use of social media as a customer support channel for several years now. In fact, one of our major research themes for this year is the development of the omnichannel, where customers can … Continue reading
Posted in Contact Centres, Current Affairs, Customer Service, Social Media
Tagged australia, computerworld, customer service, facebook, omnichannel, service, social media, support, twitter
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The omni-channel demands equal service for all customer service
Back in the day when writing a letter of complaint to a customer service centre was still the best way to get a response, how quickly did you expect to get a reply from the company you reached out to? … Continue reading
Posted in Contact Centres, Current Affairs, Customer Service, Social Media
Tagged contact, customer, customer service, email, letter, mail, omni-channel, social media, social networking, tweet, twitter
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Could hacking competitions help the public understand economics?
Last weekend the Indian government ran a very interesting experiment – a ‘hackathon’ designed to encourage economic growth in the country. The hackathon was a 32-hour competition where young software developers, designers, and filmmakers competed to win a cash prize … Continue reading
Posted in Current Affairs, Social Media, Technology
Tagged bbc, crowdsourcing, data, designers, economics, film, gdp, government, hackathon, hacking, india, twitter
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