Monthly Archives: December 2013

Those persistent myths about outsourcing

Real Business featured a great article recently in which they described and debunked some of the myths about outsourcing a customer service function. You can read the full article here, but my comments on the five key points are: Language … Continue reading

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How to improve customer satisfaction

Keep the customer happy, the customer is always right… these mantras are well worn in the customer service business and mostly they are right, although the customer is certainly not always right. But I liked a recent feature in Call … Continue reading

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Some of the challenges of social media

Call Centre Focus recently featured a great infographic that highlights seven challenges for organisations using social media as a part of their customer service strategy. Which now probably includes almost any brand – unless they are not paying attention to … Continue reading

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Saying thanks at Christmas

We live in a multicultural society where not everyone celebrates Christmas as a religious event, but the significance of this festival extends beyond the Christian faith thanks to it being just a week before the end of the year. This … Continue reading

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Improving your customer service at Christmas

Christmas is a challenging time for anyone involved in the customer service function of an organisation. More people are trying to find information on products, comparing prices, striking deals, and then making all those calls or sending emails after products … Continue reading

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The RSPCA slashes response times from 2 days to 20 minutes

The RSPCA is a highly respected organisation in the UK. When animals are suffering abuse, RSPCA inspectors swoop into action and animal cruelty cases can result in criminal convictions. But the RSPCA usually replies on calls or messages from the … Continue reading

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Engaging with customers using social media

A recent post on the blog by Alistair has caused some considerable discussion online and with my colleagues and friends in the industry. Alistair explored some data published by the Economist Intelligence Unit that suggested within three years the primary … Continue reading

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Content marketing – a book’s worth of blogs!

We started this blog about two and a half years ago. It was aimed at giving our team a way of talking about their expertise, so we could create some online discussion based on the blog topics. Now we have … Continue reading

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Ask the experts: What is the key to great customer service?

A week ago, The Sunday Telegraph, published a guide to achieving excellence in customer service featuring a panel of industry experts. I thought it might be worth extracting the key points that struck me as I read the article: Joshua … Continue reading

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Can social media tools help real-life business relationships?

Those of us working in areas such as sales and business development are always watching how business strategy changes from the front line. Because we can see exactly what customers want to buy, we usually see trends and changes emerging … Continue reading

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