Tag Archives: Essential Retail

Will customer loyalty depend on new payment systems?

The technology magazine Wired featured a story last month about the new Apple Pay payment system. The really interesting part of the story was a description of the Starbucks loyalty programme in the US. Starbucks has combined loyalty and payment … Continue reading

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Analytics: the key to unlocking the retail omnichannel?

For the past couple of years I have been exploring both omnichannel and multichannel solutions for customer service as the adoption of social media channels have become more accepted. It’s important to distinguish between the two terms though, as many … Continue reading

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Retail customers really hate to be kept waiting

Last week, Essential Retail Magazine featured an interview with the Customer Service Director of SpecSavers, Jill Clark. Much of the interview was used to explore how SpecSavers solicits customer feedback and they can act on this information, but there were … Continue reading

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