Tag Archives: james bond

All change for global brands, even James Bond

Brand Republic recently published a six-point guide to how Red Bull has torn up the branding and marketing guidebook with their Stratos project. It’s a good point, but consumer brands are changing how they interact with all of us on … Continue reading

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#NBCFAIL shows how broadcast TV has changed forever

#NBCFAIL may not mean to you a lot if you are not a social media fan, but it has been the talk of the weekend. NBC is the American broadcaster with the rights to broadcast the London Olympic games. On … Continue reading

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