Tag Archives: starbucks

Will customer loyalty depend on new payment systems?

The technology magazine Wired featured a story last month about the new Apple Pay payment system. The really interesting part of the story was a description of the Starbucks loyalty programme in the US. Starbucks has combined loyalty and payment … Continue reading

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What can UK retail banks learn from brands like Apple?

The business magazine Forbes ran an interesting story recently that explored how the future of retail banking will need to be more focused around the customer experience – the banks need to put customers first. Customers have been asking for … Continue reading

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